32 John Adam Street, before being transformed into the space it is today, was home to Alex’s fathers’ company Stanley Gibbons; the country’s biggest stamp specialist. Alex Proud founded Proud Galleries in 1998 to bring affordable high quality photos to a mainstream market. The idea (and the impressive exhibitions) took the art world by storm.
The Strand Gallery was launched in 2010 by the Proud Group. Building on its ten year history as Proud Central, one of London’s most talked about photographic galleries; The Strand Gallery has opened its doors to all mediums of visual art with an international, high profile programme of exhibitions. Split across two floors offering 1200 square foot of exhibition space, The Strand Gallery is situated in the heart of the city and is the newest gallery to be founded by Alex Proud; owner of three prestigious galleries located in London.